Ancestry encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants. Passionate about dedicating your work to enriching people’s lives? Join the curious.
The Marketing Conversion team is part of the larger Marketing team, an extremely collaborative and innovative group focused on optimizing the user experience at various steps in the conversion funnel with the end goal of maximizing revenue from visitors for all marketing channels in each of Ancestry’s key global Markets.
Responsibilities:
- Create and execute user experience A/B tests and implement winning cells of previous tests
- Front-end web development in support of test setup or modifications to existing tests
- Audit tracking reports to ensure test data is clean and accurate
- Develop ways to improve A/B testing efficiency and reduce the error rate in the setup/launch process
- Work on other tasks relating to testing infrastructure and maintenance
Qualifications:
- Bachelor’s degree in Computer Science or Marketing is desired
- 1-2 years of experience in conversion rate optimization
- 1-2 years working in an experimentation or prototyping environment
- 1-2 years of experience in website development
- Intermediate knowledge of HTML and CSS
- Intermediate knowledge of Javascript (ES5/ES6)
- Familiarity with application APIs
- Skilled at implementing and maintaining marketing tools
- Excellent organizational and communication skills
Nice to Haves:
- Experience with Adobe Experience Cloud applications (Adobe Target, Adobe Analytics, Adobe Experience Manager, etc.)
- Familiarity with Adobe.io or other data integration tools
- Familiarity with data/statistical analysis.
- Working knowledge of Workfront
- Front-end web development for offer page single page application
- Back-end development for offer page stack
- Intermediate knowledge of the React framework.
- Intermediate knowledge of NodeJS is a plus
Additional Information:
Ancestry is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national origin, ancestry, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law. In addition, Ancestry will provide reasonable accommodations for qualified individuals with disabilities.
All job offers are contingent on a background check screen that complies with applicable law. For San Francisco office candidates, pursuant to the San Francisco Fair Chance Ordinance, Ancestry will consider for employment qualified applicants with arrest and conviction records.
Ancestry is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Ancestry via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Ancestry. No fee will be paid in the event the candidate is hired by Ancestry as a result of the referral or through other means.
