Description:
The Digital Marketing Project Manager (DPM) contractor role will primarily focus on the Care Navigation suite of benefit offerings for B2C audience, with a focus on online awareness and education for our client’s members. Aligned under the Marketing team, the DPM will report to the Assocaite Director of Project Management. This role will act as the hub in a newly established digital-focused pod, working closely with our content strategy and digital creative partners as well as engaging strategic marketing and channel leads as necessary. Servicing as the marketing liason when working closely with CX and Enterpripse Technology teams. A strong background in agile project development and execution, user experience, and content production workflows is preferred. Experience with Workfront and managing past projects related to healthcare or regulated products would be a plus. The ideal candidate is extremely organized, an effective problem solver and can easily align with cross-functional teams and roadmaps. They must have a passion for collaboration, and the ability to keep track of multiple stakeholders, timelines, and deliverables. This role involves working on a high-visibility, and high-priority initiative.
-This Digital PM will be part of a “Digital First” group supporting a Care Navigation project.
-The goal of that project is to drive members toward certain programs or services that will connect them with the care they need. For example, a member has an illness that is also associated with dental issues. If they have dental with BCBS but they haven’t been getting their cleanings, they might want to drive them toward a dentist when they are interacting with the app or websites.
-This is very personalized digital targeting vs mass media.
Key Responsibilities:
-Plan, schedule, and oversee the execution of various online communication streams, including email, promo banners, and websites
-Lead daily cross-functional team scrums to ensure all phases of the project is completed on-time, while keeping internal stakeholders apprised of project progress
-Plan and facilitate project meetings, including creative kickoffs, internal reviews, and governance
-Provide routine status updates to project stakeholders and leaders in the organization as needed. Consistently applying effective communication, time management, and organizational skills.
-Coordinate all project activities across Care Navigation pod, working in tandem with digital/ET teams
-Ensure execution of individual project deliverables, proactively monitoring and trafficking work in progress
-Identify and escalate concerns regarding project scope, timing, and budget, as needed
-Identify and recommend opportunities to improve project workflow
-Evaluate completed projects and facilitates “postmortems” or retrospectives, when applicable
Additional Skills & Qualifications:
-Workfront experience is highly preferred, but not required if they have worked with similar PM tools and can get up to speed very quickly
-Healthcare Insurance (Payer) experience a plus.
Experience Level:
Intermediate Level
About TEKsystems:
We’re partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That’s the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
